About Poga

About Poga 2000 ApS

At Poga, since 1998, we have made it a priority to maintain a highly personal and discreet approach towards our customers.

Poga 2000 ApS is a pilot car company with an extensive network and will always do its best to find the optimal solution for your specific task.

Poga is a small company that puts transport safety as its top priority.

Therefore, Poga is STA certified and ensures that all insurances are in place.

The Story of Poga

When Per Olsen started Poga 2000 in 1998, he had many years of experience driving trucks both nationally and internationally.

Per immediately began building new relationships and creating a broad network.

When he bought the black Ford in 2002, he chose to have rotating beacons installed and “WIDE LOAD” signs fitted.

That’s when ‘Poga Pilot Cars’ began.

Lasse was taken on for training right away and quickly developed an interest in the pilot car industry.

In 2005, when Lasse completed his military service, it became, as expected, his part-time occupation to drive pilot cars.

However, Lasse had some other visions he wanted to pursue.

He followed in his father’s footsteps and became an export truck driver.

In 2008, Lasse chose to rejoin the military. He was discharged again in 2010, when he resumed his dream of driving trucks.

In 2011, Lasse worked full-time for Per as a pilot car driver.

Due to a decline in business, he stopped again.

In June 2015, the tragic news came that Per was diagnosed with cancer.

Poga 2000 was now hanging by a thread.

On July 12, 2015, at 03:12, he passed away surrounded by his family.

Lasse chose to continue the family business and took over Poga 2000 on August 16, 2015.

A Brief Timeline

1998

The dream (Poga 2000 ApS) became a reality for Per Rostgaard Olsen.

The business started with an older Ford Transit from the 80s.

That same year, it was replaced with a newer Citroen Jumper.

2002

The company expanded with another vehicle (Ford Transit (BLACK))

2003

Lasse (son) becomes part-time employed as a courier.

2004

The Citroen is retired.

2006

The company expands with a 4WD Suzuki Grand Vitara.

2008

The Ford (BLACK) is retired (575,000km) and replaced with a new Ford (YELLOW)

2015

Per Rostgaard Olsen falls ill with cancer, and just 4 weeks later passes away (July 12, 2015).

The son (Lasse) takes over the company.

2016

The Suzuki is retired (475,000km) and the Ford is retired (528,000km) and replaced with an Iveco which he still drives to this day.